Oakley

PR Packaging

As part of a 2012 Summer Olympics promo, Oakley wanted a unique PR packaging concept for the media community as a way to get more coverage. We developed something we called “pandora’s box” to feature the limitless capabilities of the Radar Lock Sunglasses. This dual-drawer box featured the sunglasses and 4 replacement lenses as well as a drive containing al PR materials for the professionals.

See other packaging: Torque Vodka